I spoke to my local Ford dealer yesterday who said "Ecosport numbers will be very limited in the UK - it will be rare! Apparently each dealer will only get one demo vehicle in the first quarter (Jan - Mar 2014). This is likely to be sold as an ex-demo 3 months later, and any new orders are made in India so will take a long time to arrive!"
I would like to test drive the 1.0 Eco boost engine and auto version, but the dealer implied "you'll be lucky".